Writing + Design
Courtenay mcfarlin
Portfolio
About Me
I'm married to Gavin and I am mom to Joyanna (6) and Oakley (4). I was born in Charlotte, NC and have mostly lived in the Lake Norman area to this day.
I've spent years in school learning about theology, the Bible, ministry, and counseling while serving in the local church and parachurch organizations. Over the years, I have honed my skills in copywriting, graphic design, and administrative coordination. I am now seeking to combine my education, experience, and gifts to inspire people inward and outward in their faith.
I'm an INFP, Enneagram 9w8 with spiritual gifts in administration, shepherding, and mercy... at least that's what the tests say. I love podcasts, books, coffee, conversation, and sunsets.
Life Verse
"Trust in the Lord with all your heart, and lean not on your own understanding; In all your ways acknowledge Him, and He shall direct your paths." Proverbs 3:5-6
Logo Design
I am skilled at logo creation and enjoy finding creative ways to incorporate the essence of someone’s brand into a simple, eye-catching icon that can be used in various ways for promotional purposes.
It’s important to consider how a logo will be used, as well as what it evokes. Simple aspects such as color, shape, font type, font size, clarity, and current design trends all affect the way consumers engage with a brand.
Devotional
In my previous position, various church staff rotated writing devotional pieces that were posted on social media and in one of the weekly emails. Each staff member wrote with a different style and in my writing, I sought to be relatable and model vulnerability.
IMAGES LINKED
Each image is linked to the original post on Instagram. Click on the images to the
to access and read.
Call to Action
Much of my work has consisted of writing copy to encourage readers towards a call to action. These pieces were crossposted on social media, emails, and print. Many of these also included a graphic that I created to match the brand or theme of each ministry, event, or announcement.
IMAGES LINKED
Each image is linked to the original post or email. Click on the images to the right to access and read.
Storytelling
Another element of my writing was "storytelling" about the life of the church. Through social media posts and email updates, I wrote about what the church had been doing in missions, group ministries, worship services, and beyond. Occasionally, these posts would incorporate a call to action.
IMAGES LINKED
Each image is linked to the original post or email. Click on the images to the right to access and read.
Print Design
Designing and writing for print is an aspect that I enjoy. It is gratifying to create a sign, card, flyer, or banner and see it "come to life".
Web Design
Website design and upkeep are essential to the success of a church, organization, or company. I enjoy the process of making a website appealing and easy to navigate. These images show a couple of the pages I developed along with their graphics.
IMAGES LINKED
Each image is linked to the live webpage. Click on the images to the right to access.
*Not all pages on lnbc.com continue to reflect my work since leaving the organization.
Photography
Photography
Continued
Photography
Continued
Additional Graphics
Additional Graphics
Additional Graphics
Additional Graphics